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Search engine optimisation services

Search engine optimisation

SEO has a bad name in India, and mostly it's deserved. Too many people sell a monthly report full of activity and no movement.

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What this actually is

So here's how we'd rather do it. We start with the technical state of the site, because there's no point writing content that sits on a page Google can't crawl or a page that takes nine seconds to load on a phone. Then architecture — one page, one intent. The single most common problem we see is one page trying to rank for eleven different things and ranking for none of them.

Then the ongoing part: content built around real queries, internal linking that makes sense, and the local signals that matter if you're trying to be found in Pimpri-Chinchwad rather than in general. Google Business Profile, citations, reviews, the unglamorous stuff.

We report monthly on rankings, traffic and enquiries — and if enquiries didn't move, the report says so in the first line. A report that only shows the good chart is a marketing document, not a report.

What it covers

01

Technical SEO

Crawling, indexing, site speed, mobile usability, redirects and the structural problems that quietly cap everything else. There's no point writing content for a page Google struggles to read or a visitor abandons before it renders.

02

Site architecture

One page, one intent. The most common problem we find is a single page trying to rank for eleven different things and ranking for none of them. Fixing the structure often moves more than months of content would have.

03

Keyword and question research

What people genuinely type, with real volumes, sorted by how close each phrase sits to someone actually buying. High-volume terms that never convert are the most expensive distraction in search.

04

On-page optimisation

Titles, headings, internal linking and schema, done per page with a reason rather than applied as a template across the site.

05

Local SEO

Google Business Profile, citations, reviews and location signals. If you need to be found in Pimpri-Chinchwad rather than in general, this is the part that does it, and it moves faster than national SEO does.

06

AI answer optimisation

Included rather than sold separately. Search increasingly means being the source of an answer as much as a position in a list, and doing one without the other wastes half the work.

07

Honest reporting

Monthly, leading with enquiries. If enquiries didn't move, the first line says so. A report that only shows the chart that went up is a marketing document, not a report.

What you get

  1. 01Technical audit and fixes — crawling, indexing, speed, mobile
  2. 02Site architecture rebuilt around one intent per page
  3. 03Keyword and question research based on real search volume
  4. 04On-page work: titles, headings, internal links, schema
  5. 05Local SEO where it applies — Google Business Profile, citations, reviews
  6. 06AI answer optimisation included, not billed separately
  7. 07A monthly written report that leads with enquiries, not impressions

How it runs

  1. Step 1

    Fix

    Technical health first. Everything else is built on it.

  2. Step 2

    Structure

    Pages and internal links rearranged so each one has a job.

  3. Step 3

    Compound

    Content, links and local signals, month over month. This is the part that takes time and there's no honest shortcut.

What it costs

How it's pricedMonthly retainer

Priced on how competitive your market is and how much ground there is to cover. Local visibility in one area costs a fraction of competing nationally. We'll tell you which one you're actually in.

We don't publish a number for this one, because an honest one depends on the job. Tell us what you're trying to do and you'll get a real figure, in writing, without a sales call first.

Get a figure in writing

Is this right for you?

Probably, if

  • People search for what you sell
  • You can wait three to six months for compounding results
  • You want visibility you keep owning rather than rent monthly

Probably not, if

  • You need results this month. Search doesn't work that way and we won't pretend it does.
  • Nobody searches for your category yet. Some products have to create demand first, and SEO is the wrong tool for that.

Questions we get asked

How long before I see results?

Technical fixes can show within weeks. Ranking movement on anything competitive is three to six months, and longer in hard markets. Anyone promising faster is either lucky or lying.

Do you guarantee first position?

No. Nobody can, and guarantees in SEO are a reliable sign of someone you shouldn't hire. We commit to the work and report honestly on what it produced.

What happens if I stop?

You keep everything — the content, the fixes, the structure, the profile. Rankings decay slowly rather than vanishing. That's the difference between search and ads.

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Tell us what you're trying to do

No pitch deck, no discovery call you have to sit through. Describe the problem and we'll tell you whether this is the right service for it — including when it isn't.

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